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More leads. Better traffic. Soaring conversions.
We help healthcare, ecommerce, and multi-location organizations design, fix, and scale Google Ads systems that drive profitable growth, not just clicks.
When Google Ads is tied directly to revenue, mistakes get expensive fast. We move quickly, but never sloppily, because precision matters more than velocity alone. Grayvault helps teams identify and fix high-impact issues faster, minimizing wasted spend and lost opportunity.
You don’t need more dashboards. You need better outcomes. On average, we resolve the issues blocking performance in Google Ads accounts and unlock meaningful efficiency and growth, often within the first 90 days. No fluff. No vanity metrics. Just measurable impact.
We’ve worked agency-side, in-house, and independently. We understand the pressures facing internal teams, executives, and operators, because we’ve been there. That perspective lets us design strategies that actually work in the real world, not just on paper.
We take a rigorous, unbiased approach to performance. That means no cherry-picked metrics, no surface-level reporting, and no pretending everything is fine when it isn’t. Grayvault focuses on what actually drives business outcomes, even when the answers are uncomfortable.
Your time is limited. What takes most agencies ages to complete is on your desk faster and with more accuracy with Grayvault — minimizing revenue loss and business impact.
We’ve worked with agencies. We’ve worked in-house and we’ve flown solo. We’ve experienced all sides of the business, and we know what works.
You’re sick of fluff. What you put in, you expect to get back tenfold. On average, we successfully resolve 95% of issues blocking our client goals in Google Ads, resulting in a 30% performance increase.
We’re making data extraction cool again. No more shooting from the hip, reporting on vanity metrics, or sharing only what looks good. We take an unbiased, holistic, data-driven approach.
More than 70+ multi-million dollar businesses trust Grayvault. Find out why in our case studies.
When Bryan Simpson, Co-Founder and CEO of Big Blanket Co, partnered with Grayvault Consulting, he sought to elevate their Google Ads performance and drive significant growth. With Grayvault's expertise, commitment to success, and data-driven approach, they achieved impressive results for Big Blanket Co.
Grayvault is the place to be for early-stage
startups. The community is amazing - it's a real
institution in the city, so I feel very much in the right place here. The strategies they implemented for our brand were exceptional. We really look forward to having them onboard.
Understand your Google Ads account from top to bottom with an immersive assessment including data collection, goal-to-platform alignment, and high-level recommendations to maximize account health and overall business goals.
Live sessions on an ad-hoc or ongoing basis that outline your goals and current climate and the strategies recommended to eliminate the problems that stand between your business and its goals.
Working with Craig Graham and Grayvault Consulting has been a big win for OMG Commerce. With over five years of successful collaboration, Craig's deep understanding of Google Ads and his innovative approach to auditing have given us a competitive edge. Craig's thorough understanding of the digital marketing space and his dedication to staying on top of industry trends have consistently translated into exceptional results for our clients. I cannot recommend Craig and the Grayvault team highly enough!
We worked with Grayvault Consulting on optimizing our Google Ads across two accounts, and our experience was very positive. Before making any changes, Craig conducted a thorough audit and provided us with a detailed Playbook outlining the proposed action plan. This clear roadmap was invaluable, as it gave us a strong understanding of the steps we would take to improve our campaigns. Craig is an excellent communicator, able to break down complex Google Ads concepts in a way that’s easy to understand, even for beginners. Throughout the process, we felt well-supported - our questions were answered promptly, and his explanations were always clear and insightful. In addition to teaching us the basics, he provided strategic guidance for optimization. The recommendations we received were effective for many of our campaigns, where we saw noticeable improvements. While a couple of our campaigns struggled during the first few months, Craig helped us to identify the issues, and once addressed, the metrics improved immediately. We also refined the structure of our campaigns and fixed the connection between our store and Google Merchant Center. Overall, we are pleased with the services Craig provided and look forward to working with him again in the future.
I’ve had the pleasure of working with Craig since 2019 and I have nothing but great things to say about him and his services. Craig is a true professional that goes above and beyond to ensure the best possible outcome for our business. Over the past 4 years, he has become an invaluable part of our team. First and foremost, Craig's expertise in Google Ads is truly impressive. He was able to quickly identify areas where our account was underperforming and provided actionable recommendations to improve our campaigns. Craig took the time to explain his findings and recommendations in a way that was easy to understand, even for someone who is not well-versed in the intricacies of Google Ads. He is always available to answer our questions and is incredibly responsive. It's clear that Craig truly cares about his clients and their success, and that he is committed to providing the highest level of service possible. I would highly recommend Craig to anyone looking to improve their Google Ads performance. With his expertise, professionalism, and commitment to clients' success, Craig is truly a top-notch consultant who can help take your Google Ads account to the next level.
Craig has been instrumental in enhancing the OMG Commerce sales process through his strategic Google Ads account reviews and playbook creation. His in-depth knowledge, meticulous approach, and unwavering commitment to success have given us the confidence to deliver exceptional results for our clients. His account reviews and playbook creation have not only provided valuable insights but also enabled us to create tailored strategies, driving growth and improved ROI. I highly recommend Craig and the Grayvault team for their unparalleled expertise and dedication to transforming businesses.
Companies with full-fledged teams dedicated to media-buying strategy are few and far between. Grayvault is here to fill in the gap.
Build a unique-to-your-business media-buying infrastructure and take your customers on a journey to conversion with profitable paid ads
Maximize your digital marketing efforts with Google Ads expertise that increases your exposure and generates profit
Book a discovery call
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